In order to carry forward the city’s historical context, based on the current situation of the lack of cultural connotation for urban renewal, this paper analyzes the cultural meaning and its manifestations of the old city and concludes that the impact mechanisms of culture in the old city are to highlight the geographical and cultural characteristics, deepen residents’ identity, enhance the cultural atmosphere, and improve the quality of urban life. It takes urban transformation of West Jialing Bridge Village as an example and proposes the cultural strategies: exploring the cultural resources in West Jialing Bridge Village; emphasizing content and performance and combining cultural nonmaterial form and the physical form; displaying cultural characteristics and establishing urban renewal system with cultural representation; attaching great importance to the residents’ cultural identity in urban renewal with the people-oriented concept. These strategies provide positive references for current urban renewal in China.